Adam Gartenberg's Blog

Business Analytics and Optimization, IBM and Social Marketing

 Amtrak Writer’s Residencies - Social media done right  February 20th, 2014  (0 Comments)
 Smarter Marketing: "The Customer is King"  August 22nd, 2013  (0 Comments)
 Using Technology to Remake the Marketing Profession  June 7th, 2012  (0 Comments)
 Improve Marketing Results with New Cloud-based Analytics Suite   July 19th, 2011  (0 Comments)
 Tangible benefits highlighted in new Smarter Questions ad campaign  May 27th, 2010  (0 Comments)
 MTOTD: You think you’re everyone!  December 10th, 2009  (1 Comments)
 Feeling yellow? Or maybe blue? What color says about your brand  December 9th, 2009  (3 Comments)
 How something so wrong can be so right  December 3rd, 2009  (0 Comments)
 Marketing Thought of the Day: Simplicity  December 2nd, 2009  (0 Comments)
 Marketing thought of the day: Talk to the Moose  December 1st, 2009  (0 Comments)
 Marketing Thought of the Day: Ads That Add Value   November 4th, 2009  (0 Comments)
 Never underestimate - or misinterpret - the exponential function  October 25th, 2009  (0 Comments)
 Cognos deployment at US Lumber achieves 3,623% ROI  October 22nd, 2009  (0 Comments)
 MTOTD: It’s Too Quiet Up There  October 21st, 2009  (0 Comments)
 Pride in action   October 20th, 2009  (0 Comments)
 Pride  October 20th, 2009  (0 Comments)
 The big law of small numbers, Part III  October 19th, 2009  (2 Comments)
 The big law of small numbers, Part II  October 16th, 2009  (2 Comments)
 The big law of small numbers  October 15th, 2009  (1 Comments)
 Meeting unmet needs: Really Terrible Orchestra of the Triangle  October 14th, 2009  (0 Comments)
 Lacy, lilting, lyric  October 13th, 2009  (0 Comments)
 Inside Baseball  October 12th, 2009  (2 Comments)
 MTOTD: Top Chef - The first and best?  October 9th, 2009  (1 Comments)
 MTOTD: The Airplane Pitch  October 8th, 2009  (0 Comments)
 Marketing to Strangers vs. Marketing to Friends  May 7th, 2009  (8 Comments)
 Steve Rubel: IBM Turns Old NYT Editorial and PR Into Ads  January 24th, 2009  (0 Comments)
 It’s 2009, so why are we still advertising like it’s 1959?  January 17th, 2009  (0 Comments)
 Inspiration  January 17th, 2009  (0 Comments)
 Habit  January 15th, 2009  (0 Comments)
 Marketing 101: Don’t make fun of your target market  November 17th, 2008  (2 Comments)
 Lazy marketers vs. great marketers  June 26th, 2008  (0 Comments)
 "What’s true in life is also true in marketing..."  June 9th, 2008  (0 Comments)
 We don’t get to decide  February 6th, 2008  (0 Comments)
 Jerry Garcia and the Lotus Community  January 30th, 2008  (1 Comments)
 Thank you! Come again! (And again... and again... and again...)  January 7th, 2008  (0 Comments)
 Gorilla and Cadbury  October 19th, 2007  (1 Comments)
 No, I certainly wouldn’t want THAT to happen  September 20th, 2007  (1 Comments)
 Seth Godin: Price  June 1st, 2007  (1 Comments)
 "Metaphor Deficient"  February 22nd, 2007  (0 Comments)
 Quoted  February 13th, 2007  (2 Comments)
 Seth Godin: Sheepwalking  February 13th, 2007  (0 Comments)
 When bad data happens to good ideas, II  February 7th, 2007  (1 Comments)
 What’s in a name: Volt  January 8th, 2007  (10 Comments)
 IBM should do this  January 8th, 2007  (2 Comments)
 Seth Godin on "Under New Management"  December 4th, 2006  (1 Comments)
 What the hospitality business can teach all of us  September 29th, 2006  (3 Comments)
 There is no such thing as a small customer  September 9th, 2006  (0 Comments)
 Some things never change  August 16th, 2006  (0 Comments)
 One for the "Why Didn’t I Think of That" category  August 7th, 2006  (0 Comments)
 Tell me again how you’re doing this for me?  August 1st, 2006  (2 Comments)
 No escape: US Airways to place ads on air sickness bags  July 25th, 2006  (0 Comments)
 ...Or what about a Wiki to create the manual for the next release  July 24th, 2006  (1 Comments)
 When bad data happens to good ideas  July 18th, 2006  (1 Comments)
 Thought for the day: Doubling Sales  July 13th, 2006  (0 Comments)